Archive for the 'PPC' Category

Bobbing and Weaving a Google Slap

Well - more like Rope-a-Doping a Google Slap - you will get hit occasionally.
Those of you who have experience with launching a Google PPC campaign most likely have felt the sting of a Google Slap - the sinking feeling when you watch what should be .5 cent keywords turn into $.50 and $1.00 keywords […]